10 WordPress Banner Plugins for Boosting Sales
When you want to attract customer’s attention and promote special offers, you need more than a beautifully designed website. With the help of web banners your special deals, discounts or new products can be highlighted in a professional and eye-catching manner. In the shortest, banners are digital advertisements displayed in different places across your website. Most often they are placed in the header, footer, or sidebars of the website. As they are considered to be an affordable, yet effective type of online advertising, brands and small businesses use them to boost brand awareness or customer engagement outside of their original websites. With the right CTA message and wise design, your customers will get inspired to click on your banners and further engage with them. This can be game-changing for someone who plans to create WooCommerce online store or wants to highlight limited offers/discounts on any other website type. To fully benefit from your banners, make sure you use them the right way. Thus, pay attention to recommended banner sizes.
Recommended Sizes for Your Banners
The position of your website banners can be crucial for their success. You won’t get the same results if you display your ads in the header, footer, or in your widget areas. We recommend you to place your banners in widget areas of your website. Also, make sure your ads are optimized for mobile devices as the number of mobile users grows each day.
Now, let’s have a look at optimal banner sizes:
- If you want to place your banner in the Sidebar area, go with 300px wide (fixed).
- In case you want to display your banners in FrontPage and Footer Featured widget areas, our recommendation is 1240px (wide). Have in mind that these areas can vary depending on the screen size of your device, which means the size of your banner can differ as well.
Best WordPress Banner Plugins
If you want to promote your special deals or display your client’s ads, WordPress banner plugins can help you do this with complete ease and zero coding knowledge. Below, we handpicked our favorite WordPress banner plugins anyone can use without complications.
- Advanced Ads – Ad Manager & AdSense
- Simple Banner
- Ad Inserter – Ad Manager & AdSense Ads
- WooCommerce Banner and Carousel Slider for Category, Page
- CM Pop-Up banners for WordPress
- Random Banner
- Custom Banners
- Meks Easy Ads Widget
- Ads Pro Plugin – Multi-Purpose WordPress Advertising Manager
- Custom Background and Banner for WooCommerce
This amazing banner plugin integrates vast features that allow you to test, optimize, and add ads with complete ease. As a Google AdSense partner, this tool is a great choice if you want a reliable solution that works with all ad types and networks including Google AdSense, Google Ad Manager (DFP), Amazon ads, or media.net. What makes this plugin a great tool is its flexible ad management. Thanks to it you can create and display unlimited ad units, schedule ads, and set their expiration date, or even target ads by content and user groups. As a result, your banners will convert more website visitors into customers that are willing to pay for your product or service. On top of this, the Advanced Ads plugin integrates with Ad Health and Google AdSense violation check so you can be sure your banners work without any bugs and limitations. Finally, this plugin supports all sorts of ads including text and display ads, native ads, auto ads, etc.
Features that make Advanced Ads a great WordPress banner plugin:
- Flexible ad management
- Ad scheduling and user targeting
- Support for Google Ads
- Support for Amazon & Booking.com ads
If you’re searching for a simple, yet practical tool for displaying your banners, have a look at the Simple Banner plugin. Made for complete beginners, this plugin is easy to install, use, and customize so anyone can enjoy its full potential. When you want to easily display your promo or discount ad at the top of your website, Simple Banner will provide you with the essential features for creating and uploading banners. What we especially like about this plugin is its set of customization options. This means you can easily customize the colors of your links, texts, and background of the bar from within the settings. In case you need additional customization choices, you can add your custom CSS. Lastly, you can preview your changes before you save them since Simple Banner integrates a fancy preview section.
Features that make Simple Banner a great WordPress banner plugin:
- Numerous customization options
- Fancy preview section
- Ease of use
Ad Inserter integrates advanced advertising features so it’s an amazing choice for everyone who wants to create professional ads and promo banners. Firstly, it supports all kinds of ads including Google AdSense, Google Ad Manager (DFP – DoubleClick for publishers), contextual Amazon Native Shopping Ads, Media.net, and rotating banners. Apart from this, Ad Inserter supports Google Ad manager and AdSense integration. But what we really like about this tool is its flexibility. In other words, you can insert and position your ads anywhere you want. This means you can insert your ads on posts and pages, before and after your posts, images, excerpts, paragraphs, or place your banners above or below your header/footer.
Features that make Ad Inserter a great WordPress banner plugin:
- AdSense integration
- Support for Google Ads Manager
- Visual HTML element selector (DOM explorer)
- Disable ads on individual posts or pages
- Insert header and footer banners
Displaying promo banners in the right place is crucial for online stores. When you’re offering promo prices or announcing new collections, having an attention-grabbing banner can truly make a difference. Made particularly for WooCommerce shops, WooCommerce Banner and Carousel Slider allows you to add or upload banner/carousel sliders to your shop pages, user carts, checkout page or Thank you page. Since this plugin is designed following best responsiveness practices, you may be sure your banners will look great on any device type or screen size. If all of this isn’t enough, you can check out a PRO plugin version that allows you to schedule the start and end date for banner display. Also, it supports a preview option so you can test your banners before starting your promotion.
Features that make WooCommerce Banner and Carousel Slider a great WordPress banner plugin:
- Flexibility and ease of use
- Preview option
- Banner scheduling
When you want to create modern, user-friendly pop-up banners on your site, the CM Pop-Up banner plugin will provide you with all the necessities for displaying ads professionally. This tool will allow you to add responsive banners anywhere on your site including the top or bottom of your pages. Apart from this, the CM Pop-up plugin gives you the chance to customize every element of your banners or to create specifically defined ad campaigns. As a result, you can convert more website visitors into customers or grow your customers’ email list. On top of this, this plugin has some great pro options. One of our favorites is AdDesigner that allows you to create custom banners in line with your branding and design style. Lastly, you can track clicks and impressions in easy-to-use reports.
Features that make CM Pop-Up banner a great WordPress banner plugin:
- Flexibility and ease of use
- Full banner customization
- AdStatistics and reports
Random Banner is on our list of best WordPress banner plugins since it combines tons of useful options and ease of use. This tool supports different banner types and formats including image, SWF, and script advertisements. The best part is your banners can be placed anywhere on your site. In other words, you can categorize your banners to locate them in different places and positions on your website pages. What is also great is the fact you can create a separate campaign for each advertisement and analyze clicks or impressions thanks to detailed statistics. Let’s also not forget to mention that Random Banner integrates many customization options. Thus, you can customize your banner by changing the background colors, border size, animation style, number of appearances, etc.
Features that make Random Banner a great WordPress banner plugin:
- Versatile banner types
- Numerous customization options
- Ad statistics
Websites with high traffic are probably the perfect candidates for displaying multiple banners at the same time. If your site attracts numerous customers on a daily level, you will be happy to hear that this plugin allows you to easily manage multiple banners at the same time. Not only does Custom Banners integrate many practical options, but also it aims to save your time. For instance, you can create banners once and reuse them throughout your site whenever you want. Also, you can easily update your banners. Once you place a shortcode into the page where you’ll like your banner to appear, you can further manage your banner directly from your WordPress dashboard. On top of this, you can organize your banners in certain promo groups and they will be automatically rotated to gather more attention.
Features that make Custom Banners a great WordPress banner plugin:
- Automatic banner publishing
- Organizing banners into groups
- Reusable banners
In a nutshell, Meks Easy Ads Widget allows you to create unlimited ads inside your website widget area. When it comes to features, this plugin is a smart choice as well. Firstly, it allows you to choose from predefined banner sizes or to define your custom sizes depending on your design and campaign goals. Secondly, you can randomize ad ordering which is great if you want to test different ad variations. Moreover, you can limit the number of ads people can view. This will keep the balance between your promo activities and the user’s desire to shop without too many distractions. In the end, this plugin supports both image ads and script-based ads you can use separately depending on your needs.
Features that make Meks Easy Ads Widget a great WordPress banner plugin:
- Easy customization
- Automatic ad rotation
- Image and script ads
Unlike WordPress banner plugins we’ve previously analyzed that mostly come for free, Ads Pro plugin only has a paid version. Made to help you manage, sell, and display your advertising space, this plugin integrates an advanced template and grid system so you create user-friendly ads that convert. Apart from this, the Ads Pro plugin is 100% free from Adblockers, which means your banners will find their way to your desired audience without limitations. What is also great about this tool is the fact it allows you to schedule the ads and control their delay, use geographical targeting for better results, and display your ads in more than 20 ways. Packed with 25+ responsive and user-friendly templates, this plugin is an ideal choice for experienced professionals who want to take their advertising to the next level.
Features that make Ads Pro a great WordPress banner plugin:
- Geographical ads targeting
- Schedule your ads and control their delay
- More than 20 different ways for displaying ads
- 25+ ready to use ad templates
Custom Background and Banner for WooCommerce is another WordPress banner plugin crafted for online stores. When you want to boost sales or promote specific items, this plugin can help you do it successfully. This responsive, easy-to-use tool allows you to set custom backgrounds for individual products or product categories. In addition to this, you can create a banner for each product category, which can lead to better sales. In other words, when you uplift each category page or product page with a custom banner or background image, your pages will offer a more intimate atmosphere so the consumer will be more engaged to purchase.
Features that make Custom Background and banner for WooCommerce a great WordPress banner plugin:
- Ease of use
- Banners for separate product categories
Let’s Wrap It Up
Banners are an effective advertising tool. When used properly, they can do wonders for your business and sales. If you want to upgrade your site with powerful banners that convert, try WordPress banner plugins equipped with simple features and user-friendly functionalities.
We hope this article was helpful. If you liked it, feel free to check out some of these articles as well!