A comprehensive database for everything WordPress related.

WPKlik Logo Newsletter

Sign up and receive a free copy of How to Create an online Store with WooCommerce (full guide)

The Best Cosmetics WordPress Themes

Top 20+ Stunning Cosmetics WordPress Themes

When it comes to beauty, the internet is full of cosmetic shops. And with such a vast number of different options at one’s disposal, it is only natural that deciding what shop to go for will be challenging.

So, let’s say you own a beauty salon or a spa, and you want to take your business to the next level by building a website. If you want people to notice you among the sea of all these stylishly presented beauty online shops, the first thing you should do is choose a perfect theme for your website. We’ve prepared a list of best cosmetics WordPress Themes on the web in order to make sure that you’ll attract the audience you are looking for.

1. TouchUp – Cosmetic and Plastic Surgery Theme

TouchUp WordPress Theme

Give your site a real beauty treatment with TouchUp. This lovely theme crafted specifically for cosmetic and plastic surgery websites can fit the needs of any other medical business as well. What makes TouchUp a real stunner among other cosmetic WordPress themes is its large set of layouts. Each example is designed with care with a gentle, feminine touch. Besides 5 ready-made homepages, TouchUp comes packed with 12 inner page styles you can customize to your requirements. Also, the theme features a large number of portfolio and blog templates that will surely benefit your presentation. When it comes to features, this theme also offers a lot. We especially like procedure timetable and appointment booking functionalities. Apart from this, TouchUp offers pricing lists so you can share your pricing packs or display your working hours. Finally, this theme is compatible with the leading page builder Elementor. This means anyone can customize and change TouchUp’s pages with complete ease.

Features that make TouchUp the best cosmetics WordPress theme:

  • Appointment Booking
  • Procedure Timetable
  • Doctors Module
  • Working Hours and Pricing Lists
  • Shop Layouts

2. Biagiotti – Beauty and Cosmetics Shop

Biagiotti WordPress Theme

A good style is in detail. This is what the creators of Biagiotti had in mind when designing this WordPress beauty. The gentle color palette followed with soft, refined details, makes this theme an ideal match for selling and presenting cosmetics, beauty products, and makeup. As the real beauty, this theme is classy, modern and elegant at the same time. Its collection of templates is the best proof. Choose between 6 lovely homepages and numerous inner pages, or opt for professional portfolio styles.

Apart from carefully crafted templates you can use to present products in detail, Biagiotti offers an endless set of shop elements. Firstly, the theme is compatible with all essential eCommerce plugins including WooCommerce, YITH WooCommerce Quick View, YITH WooCommerce Wishlist and YITH WooCommerce Color and Label Variations. Besides these superior tools, Biagiotti brings many other elements for selling cosmetics online. We especially like filter by price and product categories, order tracking, user wish list and newsletter option, etc.

Even if you’re creating website in WordPress for the very first time, it can still be quite easy to do. This is especially true since the theme authors have made sure to create a rather useful tutorial regarding this topic.

Features that make Biagiotti the best cosmetics WordPress theme:

  • WooCommerce Compatibility
  • YITH WooCommerce Quick View Plugin
  • YITH WooCommerce Wishlist plugin
  • Multiple Shop, Product and Portfolio Layouts

3. Succulents – Healthy Lifestyle and Wellness Theme

Succulents WordPress Theme

With Succulents beauty comes first. Designed in the pastel color scheme with dominant pink, white and mint color variants, this lovely WordPress theme is packed with all essential elements one beauty salon, cosmetic shop or spa center may need. Refined in every detail, Succulents especially shines in layouts. Besides 10 elegant homepages, this theme integrates 7 ready-to-use inner page styles. Pay special attention to Skincare home. Here you can display the beauty products that can be added to a shopping cart with a single click. This layout also brings meticulously created pricing packages that will allow you to introduce your pricing options in a simple, yet effective way.

Moreover, there is a detailed footer that integrates not only your contact info, but your Instagram feed as well. That’s a great way to keep your clients updated with your latest Instagram content. Another homepage worth mentioning is Split screen showcase. If you plan to share the info about your beauty products and spa services in a lively style, this template is all you need.

Succulents is a great solution if you’re looking for powerful tools & functionalities as well. It comes with premium Timetable Responsive Schedule for WordPress plugin, which lets you create beautiful timetables for your events with ease. Finally, this theme integrates amazing portfolio and recipe layouts. Use them to present your business in an absolutely stunning way.

Features that make Succulents the best cosmetics WordPress theme:

  • 10 Homepages & 7 Inner Pages
  • Twitter Feed Widget
  • Instagram Feed Widget
  • Pricing Options
  • Compatible with WooCommerce
  • Portfolio & Recipe Layouts

4. Ordo – Organic Beauty and Eco Products WooCommerce WordPress Theme

Ordo Theme

This beautiful WooCommerce template will be a right fit for any beauty or natural cosmetics store. It can also work well for any organic based site or healthy food blog.

Along with the fact that it’s integrated with WooCommerce plugin, Ordo also includes WPBakery Page Builder with help of which you will get to create your header, footer and main page effortlessly. And that’s not all – your visitors will be able to examine each product in detail thanks to Size and Color Variation Swatches that come with Ordo. Some other features include GDPR Compliant and 360° Product Viewer, to name a few.

In a nutshell, Ordo is a theme that will most likely bring fruitful results to your cosmetics business.

Features that make Ordo the best cosmetics WordPress theme:

  • 16+ Beautiful Predefined Demos
  • Unlimited Color and Google Fonts Options
  • Multiple Shortcodes
  • Dokan Multivendor Marketplace Fully Compatible
  • 24/7 Reliable Support

5. Blush – A Trendy Beauty and Lifestyle Theme

Blush Theme

It’s true that beauty is in the eye of the beholder, but sometimes, there are exceptions to this rule. We’re sure that many will agree that Blush is a visually striking beauty WordPress template. This professional-looking theme has a trendy design perfect for stylish makeup and beauty lifestyle type of website. As such, it is ready to display all your products or services impeccably.

This theme is also WooCommerce compatible, so you can bet your sales will increase in no time. On top of that, it’s intuitive and easy to use – no coding knowledge is required in order to handle Blush. All demo content will be imported for you with just a single mouse click!

Fully responsive, highly customizable and visually stunning, Blush will provide you with the ideal solution for your beauty business.

Features that make Blush the best cosmetics WordPress theme:

  • 6 Homepage Examples
  • WPBakery Page Builder for WordPress Included ($45 value)
  • Slider Revolution Responsive WordPress Slider Plugin Included ($25 value)
  • Customizable Shop Pages
  • 6 Months Support From Select-Themes

6. Aviana – An Elegant Lifestyle and Wellness WordPress Theme

Aviana Theme

Are you looking for a perfect WordPress theme for your spa? Do you own a wellness center? If you are a nutritionist, yoga teacher, or life coach, this is the right place for you. Take a look at this premium WordPress theme that has absolutely everything that you’ll ever need for your beauty business.

Refined and elegant, Aviana comes with a set of 9 beautiful homepages and predesigned inner pages. Moreover, a large assembly of shortcodes will allow you to give a personal touch to your beauty store.

Whether it’s extravagance, quality service, or a relaxing atmosphere of your beauty or spa studio that you want to accentuate, Aviana will be able to showcase it all. The best thing is that this theme is completely responsive and retina ready, so there is a guarantee that your beauty salon will shine in the best light on every screen.

Features that make Aviana the best cosmetics WordPress theme:

  • Simple One-Click Import of Demo Content
  • 9 Homepage Examples
  • Wpbakery Page Builder for WordPress Included ($34 value)
  • Slider Revolution Responsive WordPress Plugin Included ($25 value)
  • 6 Months Support From Mikado-Themes

7. Yena – Beauty & Cosmetic WooCommerce Theme

Yena WordPress Theme

Yena features beauty in every detail and color. Packed with a large assortment of options, it’s a good option for any sort of cosmetic salon, shop or beauty business. Besides 8 easy-to-customize homepages, the theme features numerous beauty blog pages and product templates. Whether you’re a fashion or beauty blogger, makeup artist or beauty brand, Yena will be your helping hand.

Besides versatile shop features, this theme brings an amazing portfolio toolset. This means you can combine over hundred of opinions created by a powerful theme panel and the best page builderElementor. Moreover, you can choose between three different portfolio layouts – grid, metro or carousel – following your needs. But, if for some reason, you want custom-made layout options, save your page designs as templates and reuse them on other pages. Finally, this responsive theme supports super practical Ajax cart functionality. Thanks to it, customers can continue shopping without a reloading page, which is great for those in a hurry.

Features that make Yena the best cosmetics WordPress theme:

  • Elementor Page Builder
  • Ajax Cart Functionality
  • 8 Homepages
  • Beauty Blog Layouts
  • Portfolio Toolset

8. Dalia – A Modern Wellness and Lifestyle Theme

Dalia Theme

Dalia is the perfect oasis for all wellness and beauty businesses. With nine premade homepages, this lovely theme is a good fit even for those who are restaurant owners. A large collection of home and inner pages and more than 50 shortcodes will give you all that you will ever need for a perfect website.

Aside from all the useful elements that Dalia comes with, we would like to mention one interesting feature in particular, and that is a Timetable Responsive Schedule plugin. This plugin will help you generate a timetable view of your events in a flash. Another great thing about it is that it comes with a booking functionality that allows you to take online reservations. It also includes useful features such as Events Manager, Timetable Shortcode Generator and Upcoming Events Widget. If you are a lifestyle blog, nutritionist, wellness or fitness center, you can present schedule of your events, showcase your meal or exercise programs, and more.

Features that make Dalia the best cosmetics WordPress theme:

  • Large Collection of Home and Inner Pages
  • 9 Homepage Examples
  • Responsive and Retina Ready
  • Extensive Typography Options
  • Timetable Responsive Schedule for WordPress Plugin ($26 value)

9. MakeUp – Makeup & Beauty WordPress Theme

MakeUp Theme

Characterized by a vibrant look, MakeUp is a beauty WordPress theme that makeup artists, hairdressers, cosmetic stores, and beauticians will simply love. Pre-built pages and shortcodes can all be customized in a way that will allow you to build a website that will match your vision of beauty.

A unique booking feature that comes with MakeUp theme will give your visitors freedom to choose the day, time and what treatment they’d like to have before they finally book their visit. Blog Module, Tab Product Slider, Daily Deal Module, Quick View – these are just some of the elements included into the theme that will ease your customers’ experience when browsing through your beauty products. In turn, this will in surely increase your sales as well.

To make matters even better, this theme is completely mobile optimized, which means that it will look great on all mobile devices. Plus, Slider Revolution plugin will allow you to set up mobile-friendly sliders to your page.

Features that make MakeUp the best cosmetics WordPress theme:

  • Slider Revolution Plugin
  • WPBakery Plugin
  • Essential Grid Plugin
  • Shortcode Support
  • Unlimited Blog&Portfolio Layouts

10. Oaza – Elegant Spa and Wellness Theme

Oaza WordPress Theme

Oaza is another stunning WordPress theme for beauty businesses. The theme covers all from numerous customizable layouts to features made by professionals. Firstly, it’s packed with a clean menu feature ideal for sharing the info on your every product or beauty service. Secondly, Oaza integrates service rate layouts for different treatments. Another asset of this theme is a neat reservation form. It will allow your customers to find and book their favorite treatment with a single mouse click.

As for the homepages, Oaza is a good choice as well. We recommend you to pay attention to the Beauty salon home page at first place. Here, you can present your beauty services, add working hours, pricing options or include Google maps.

If your business is all about cosmetics, you will be pleased to hear that Product home template is fully dedicated to beauty products. With it, you can mark sold or new products, or use a hover effect to make the shopping process more dynamic.

There is also a broad collection of shop elements as well. Use it to showcase your latest deals and products in an elegant, yet professional style.

Features that make Oaza the best cosmetics WordPress theme:

  • 6 Homepages
  • Large Collection of Useful Inner Pages
  • Parallax Sections
  • Mega Menu
  • Multiple Blog List and Blog Single Layouts
  • Pricing Table Shortcode

Also Read…

11. Curly – A Stylish Theme for Hairdressers and Hair Salons

Curly Theme

Here we have a flawlessly animated WordPress theme, made especially for hairdressers and hair salons, but suitable for any sort of beauty business as well. With six homepage designs, inner pages, and singles (such as portfolio, shop, blog), this theme is perfect for any kind of online presence.

Not only is this glamorous theme extremely simple to use, but it is also highly flexible, letting you showcase the best of your services for all beauty-obsessed individuals out there. A big shortcode collection will allow you to customize your website in whichever way you please. Plus, by using Curly, you get Slider Revolution and WPBakery, two amazing plugins that will simplify your website building to the max.

These are just some of the reasons why you should go for this theme if you’re running a beauty salon. Do not hesitate a moment longer and give your website a perfect trim with Curly!

Features that make Curly the best cosmetics WordPress theme:

  • Simple One-Click Import of Demo Content
  • Responsive & Retina Ready
  • 6 Homepage Examples
  • Large Collection of Useful Inner Pages
  • 6 Months Support From Mikado-Themes

12. Elaine – Modern Beauty and Healthy Lifestyle Theme

Elaine Theme

Out of so many cosmetics WordPress themes out there, this one definitely caught our eye. If you want to establish a quality and professional website for your cosmetic business, then the Elaine is a perfect WordPress theme for you. Since it’s made with cosmetics businesses in mind, this theme comes packed with great, easy-to-use templates that will present your health and lifestyle business or blog to the fullest.

Elaine also provides a possibility of connecting to OpenTable account. In this way, your visitors will be able to make online reservations quickly and with ease. As for responsiveness, we have great news for you – Elaine will make sure that your website will look pixel-perfect on all devices.

Features that make Elaine the best cosmetics WordPress theme:

  • Large Collection of Home and Inner Pages
  • 9 Homepage Examples
  • Large Collection of Custom Shortcodes
  • Integration With Opentable Reservation System
  • 6 Months Support From Edge-Themes

13. Catana – Fashion & Minimal WooCommerce WordPress Theme

Catana WordPress Theme

With Catana, your website visitors will feel like they’re visiting a fancy beauty salon. Its design and features make a perfect combination of aesthetics and functionality. So, if you run a fashion or cosmetic brand, Catana will be a good choice. But what makes this theme a perfect fit for cosmetic businesses? Its set of pre-designed layouts. In the first place, Catana brings many homepages and product templates. However, this is not all. This professional eCommerce theme also integrates an amazing list of shop features. Let’s name a few. Besides product quick view, Ajax search, Ajax cart, and shop load more feature, Catana offers one-click demo import and filter by a category, brand, color or size. Finally, the theme offers catalog mode so you can present your makeup products, cosmetics, and beauty items.

Features that make Catana the best cosmetics WordPress theme:

  • 7 Shop Layouts
  • Filter by Category, Brand, Color, Size, Price
  • Ajax Cart Styles
  • Color Swatches for Variable Product
  • Catalog Mode Ready

14. Beauty Store – Cosmetics and Fashion Beauty Shopify Theme

Beauty Store Theme

When it comes to beauty and cosmetics, more and more people care about the representation. In other words, the visual illustration of your brand could be a determining factor for whether or not your potential customers want to try out your products. What we’re trying to say is that Beauty Store is a clean and responsive theme that will be able to accentuate your products in the best light. This trendy WordPress template is ideal for creating a beauty & cosmetics store, or any fashion industry related shop.

Great technologies and functions come together with Beauty Store, such as Owl Carousel, Product Carousel, Ajax add to Cart and Font Awesome. All these will further contribute to your visitors’ browsing and shopping experience. Another great thing to mention is that this theme has been designed with intention to look stunning on any screen or device.

With so many amazing elements and features that Beauty Store possesses, it’s impossible to list them in just a few paragraphs. So try it out for yourself and see what else this theme has in store for your beauty business!

Features that make Beauty Store the best cosmetics WordPress theme:

  • 5 different Mega menu styles
  • 8 Types of Header and Footer
  • Quick Shop Pop-Up
  • Ajax Add to Cart
  • Product Swatch Options
  • Font Awesome icons integration

15. Kloe – Fashion & Lifestyle Multi-Purpose Theme

Kloe WordPress Theme

Gentle, elegant, modern and stylish – Kloe is the perfect blend of aesthetics and best coding practices. This responsive, retina ready and feature-rich theme is a great match for any beauty business. Designed in a modern, simple manner with dominant white color, Kloe is ready to help you grow your business. Packed with versatile home pages, multiple header types and a large number of animation effects, Kloe will the only website toolbox you may need.

When it comes to homepages, Slider showcase and Blog centered layouts are our favorites. Present your product with the short info organized in horizontal sliders to grab the attention instantly, or use Carousel home to display valuable information in a striking style. Now, let’s take a closer look at Blog centered home. This clean, elegant template is the way to put your content in focus so people will enjoy it without any distractions.

Furthermore, Kloe is decked out with 21 portfolio layouts, so you can be sure your work is presented in the best light.

Features that make Kloe the best cosmetics WordPress theme:

  • Powerful Admin Interface
  • Highly Customizable
  • No coding knowledge required
  • 21 portfolio layout
  • A collection of stunning templates
  • Multiple Header types

16. Kendall – Spa, Hair & Beauty Salon Theme

Kendall Theme

You want your website to look like it has a style? Then Kendall is what you are looking for. This WordPress theme has a huge collection of homepage and inner page examples, as well as portfolio templates that will be great for showing off your products.

This theme will allow you to take control of color, fonts and other features that will help you customize Kendall in such a way that will fit the image of your brand. First, make sure to visualize your beauty-driven website, then create it with the help of useful shortcodes that come with Kendall.

Furthermore, since it’s responsive and retina ready, Kendall will emphasize the elegance, beauty and professionalism of your spa, hair&beauty or skin care salon in the best way possible. Therefore, we highly recommend that you give this theme a try.

Features that make Kendall the best cosmetics WordPress theme:

  • Easy to use – no coding knowledge required
  • 12 Homepage examples
  • Price List shortcode
  • Reservation Form shortcode
  • 6 months support from Elated-Themes

17. Makali – Cosmetics & Beauty Theme for WooCommerce WordPress

Makali Theme

This theme is clean and super responsive, making sure that your beauty-oriented website stands out from other websites that feature cosmetics WordPress themes as their base. What’s more, this theme is tremendously flexible and is easy to customize overall. A number of cutting-edge features is also packed into the theme, all of which will surely help you build a functional e-commerce beauty based website.

We also have to note that Makali comes integrated with all major support plugins, such as WooCommerce, WPML, WPBakery, Slider Revolution, and more.

In short, if your audience are lovers of cosmetics, then this WordPress theme is bound to produce the results you seek.

Features that make Mekali the best cosmetics WordPress theme:

  • 6 predefined home page layouts
  • Multiple blog layouts
  • Unlimited custom sidebars
  • Product Quick View
  • Products compare plugin

18. Skincare – Cosmetics Beauty Spa Shop WooCommerce WordPress Theme

Skincare WordPress Theme

It all starts with quality skincare. If you are a beauty expert with a passion to take skincare to the next level, start with Skincare. This modern WordPress theme is packed with all necessities any beauty salon or cosmetic shop might need. Beautifully designed, and equipped with all the essential features for the professional presentation, this theme is the perfect choice if you need a flexible solution for your business. Included with Skincare are 28 demo homepage examples. Whether you want to introduce new beauty treatment, showcase your services or present the latest beauty products, there will be the right demo for you. Clean design and trendy details make these layouts the perfect option for anyone with refined taste.

Apart from this, Skincare is compatible with the WooCommerce plugin and covers everything one online store needs to thrive. From practical filters, wishlist option, and product description, to user review and mini cart. These features will surely help you grow your sales.

Lastly, this theme is compatible with some of the most popular plugins out there including Contact Form 7, WooCommerce Extra Product Options, MailChimp, Yith, etc.

Features that make Skincare the best cosmetics WordPress theme:

  • Woocommerce Plugin
  • Wichlist & User Review
  • 28 Demo Options
  • Clean, Minimal Design

19. Iniya – Cosmetic WordPress Theme

Iniya WordPress Theme

Step into the glamorous world of cosmetics and fashion with Iniya. This lovely theme is all you need to start your online store fashionably. It’s flexible, easy-to-customize and compatible with must-have WordPress plugins that will boost your online presence. To start with, let’s firstly mention its collection of templates. Inviya features 8 different blog styles and 9 portfolio designs. This means you will be able to present every aspect of your beauty salon or cosmetic shop like a real professional. Additionally, thanks to its numerous shop features, you will be able to sell any type of beauty product. Its minimal design and pro elements are the winning formulae for the success of any online store type.

Thus, this responsive theme is a great choice for any beauty shop that wants to stand out from the crowd. There is even a popup search option that will make navigating through content a complete joy.

Features that make Iniya the best cosmetics WordPress theme:

  • Popup Search Option
  • 8 Blog Styles
  • 9 Portfolio Designs
  • Drag & Drop

20. Allure – Beauty & Fashion Blog Theme

Allure WordPress Theme

Elegant in all aspects, this WordPress theme is another great example of the flexibility and powerful options packed together. Allure offers a variety of attractive home pages and blog styles. Modern and refined, this theme provides you with a broad range of blog options ideal for promoting your beauty products or business. Packed with the carousel, full-width slider, and grid slider, Allure will make sure your posts get the attention they deserve. All you need is to highlight them in one of three amazing blog sliders. Furthermore, you can choose between three separate header styles: standard, with image, and floating depending on the type of content you’re sharing. Also, Allure will make sure your beauty stories reach readers in style. Included with the theme are practical options for sharing on social networks.

To help you promote your cosmetic products and announce the big website transformation, there is Coming Soon page template integrated with Allure. Moreover, this theme allows you to boost the overall presentation with video backgrounds.

Features that make Allure the best cosmetics WordPress theme:

  • Import Demo Site With One-Click
  • Responsive and Retina Ready
  • Instagram Feed Widget
  • Related Posts on Blog Pages
  • Social Share Functionality

21. Magna – Spa & Beauty Salon WordPress Theme

Magna WordPress Theme

Magna can benefit any beauty niche. Made for hair & beauty salons, spas, cosmetic brands, and wellness centers, this theme is a little piece of online heaven. The dominance of purple and pink brings a sense of femininity and perfectly matches the women’s gentle style. Built with a strong focus on usability and user-experience, Magna offers tons of lovely templates and options. Whether you want to create a multipage or one-page cosmetics website, this theme will help you with parallax & video backgrounds, multiple header/footer layouts, and stylish widgets. Moreover, you can share pricing options or users’ testimonials, to provide potential customers with valuable information. Apart from this, Magna supports the appointment-booking option so your clients can book the desired beauty or spa treatment with a single click.

Features that make Magna the best cosmetics WordPress theme:

  • Can Be Used as Multi Page & One-Page Website
  • Multiple Header & Footer Layouts
  • Unlimited Sidebars With 20+ Custom Widgets
  • Parallax & Video Backgrounds
  • Testimonials and Pricing Options


After purchasing the theme that has caught your interest, you must be wondering what your next step should be. First, try choosing a perfect name for your website. Give your website its own identity. Use photos of your salon and products, and if you have some, add testimonials of your satisfied customers. Finally, if possible, try to have some fun while you’re setting up your online beauty business as well!

We hope that you found this article to be helpful. If you liked it, please feel free to check out some of these articles as well!


WordPress perfection at your fingertips.

If you enjoyed this article, feel free to subscribe to our newsletter using the form below. You can also follow us on Facebook and Twitter and subscribe to our YouTube channel for WordPress video tutorials.

Leave a Reply